Moonlight Cinema
Australia’s largest outdoor cinema is back for summer.
Moonlight Cinema lets audiences experience movies under the stars from the biggest new releases to classic fan favourites.
Why brands love Moonlight.
Affluent
youth
audiences
Moonlight Cinema gives brands the opportunity to connect with high value, metro audiences who are seeking new forms of entertainment and have an interest in travel, their careers and premium living.
Shared
social
experiences
Brands can tap into shared experiences where people come together in groups of three or more to socialise and watch the world’s greatest content under the stars.
Iconic
national
locations
Moonlight Cinema will return this year across five iconic, picturesque parklands nationwide, welcoming cinema and experience-goers alike during the upcoming summer.
2024-25 Moonlight Cinema season.
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Sydney
November - March
Belvedere Amphitheatre,
Centennial Park -
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Melbourne
December - March
Central Lawn
Royal Botanic Gardens -
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Brisbane
November - February
The Amphitheatre,
Roma Street Parkland -
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Adelaide
November - February
Botanic Park
Murlawirrapurka -
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Perth
November - March
May Drive Parkland
Kings Park and Botanic Garden
Partnership opportunities.
With the 2024-25 season around the corner, Val Morgan Cinema has a suite of new Moonlight Cinema partnership opportunities now available for brands to shine bright this summer.
Moonlight provides brands with an opportunity to align with engaged and captive audiences through a multitude of cross-platform solutions.
When it comes to packages, the moon is the limit. From on-screen activity to signage, to sampling opportunities, and larger activations, Moonlight Cinema packages can be scaled to the level of investment, coverage and interaction brands are looking to achieve.
Available opportunities for the 2024-25 season:
Naming Rights Partner OR
Presenting Partner
National Sponsor
On-Screen Sponsor
Platinum Experience Sponsor
State Sponsor
Themed-week Sponsor
Pet Partner
Moonlight Cinema is also supported by a robust pre and post event marketing & PR strategy through paid and owned, backed by the weight of the EVENT Hospitality and Entertainment Group.
Brands love Moonlight Cinema.
Binge
2021-22 season
To drive awareness of their epic slate of new summer content and a 14-day free trial, Binge partnered with Moonlight Cinema offering audiences a complete comfort experience.
Paco Rabanne
2021-22 season
To drive trial and consideration of their premium fragrance selection, Paco Rabanne surprised Moonlight Cinema guests with complimentary samples upon entry to selected sessions.